It also seems fair to assume that Kellogg’s does not want its brand to be associated with – say – a picture of an extremely muscly Tony, naked save for his neckerchief, masturbating on an exercise bench. This artwork is not always safe for work. Of course, as an anthropomorphised cartoon animal, Tony the Tiger is the daddy of all furries, and so there’s a fair amount of artwork featuring him. Basically, if the suave Disney version of Robin Hood – who is a literal fox – spoke to you on a romantic level, you may appreciate where they’re coming from. The definition of the term “furry” is contested, even among furries themselves, but it usually refers to the fandom of people who identify with, roleplay as, and usually wear fursuits to mimic, anthropomorphised cartoon animals. The clearly heartfelt plea to “keep things gr-r-reat” came about after an emotional few days for the “furry” community on Twitter.
